Project: 
KISSA Tea Company

Sector:
Beverages

Scope of Works:
Brand Strategy
Visual Identity System
Packaging Design
Illustration Direction
Product Ecosystem Design
Brand Experience

KISSA reimagines the Japanese tea ceremony as a contemporary product ecosystem, translating ritual, symbolism, and material sensitivity into a structured modern brand language.

The identity draws from the Daruma as a symbol of intention and perseverance, supported by hand-rendered illustrations and restrained compositions that honor tradition without becoming ornamental. The system extends across loose leaf tea, bottled tea, wagashi, tea utensils, refillable containers, and reusable furoshiki-style bags, embedding sustainability and ritual into both form and function.

The result is a tea brand that treats ceremony as a design framework, positioning daily consumption as a considered act rather than a commodity transaction.

Store Front




Loose Tea Packages

Bottled Tea Packages





Wagashi Set and Single Packages

Multi-Use Shopping Bags

Promotional Cards