This is a project of infographic poster that shows the detail of David Eagleman’s excerpt in Sum. The author is a neuroscientist with literary leanings, he reconstituted our life not chronologically but by category of activity, for example “six days clipping your nails. Fifteen months looking for lost items. Eighteen months waiting in line”. The cataloguing leads to a twist that turns the whole thing around and - in a pattern that is repeated - sends us scurrying back to this life.


The 1st version is inspired by the structure of a calendar. Using numbers to construct a pattern. The 2nd version is using numbers to make a pattern to present a feeling of sequence.


Olga Mezhibovskaya

It was shown in the BFA Advertsing Design Annual Show 2015 at  the Arts Directors Club.